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SplashSend vs Klaviyo

E-commerce email, for less as you grow

Klaviyo is built for e-commerce, and its price climbs quickly as your list grows. SplashSend connects to your Shopify store and brings in your customers and orders, and from 5,000 people up it costs less than Klaviyo's email plan.

Side by side

How we compare

Feature
SplashSend
Klaviyo
Free plan
100 people, no branding
250 profiles, Klaviyo logo on emails
Price at 5,000 people
$79 a month
$100 a month (October 2026)
Price at 25,000 people
$149 a month
$400 a month (October 2026)
AI email writing
Drafts whole emails and subject lines on every plan (20 AI designs a month on Free)
Paid plans, plus a small monthly allowance on Free
AI automation
Cruise writes and sends on the schedule you set, or waits for your approval (paid plans)
Composer drafts campaigns for you to review and send
Customer support
Support from a person on every plan
Free plan: email support for the first 60 days
Why switch

Six reasons to choose SplashSend

Lower prices as your list grows

At 10,000 people SplashSend costs $79 a month and Klaviyo's email plan costs $150. At 25,000 people it is $149 against $400 (Klaviyo's US list prices, October 2026).

Shopify, connected

Product sync, abandoned checkout reminders and groups based on what people buy are all included from the start.

Quicker to set up

Connect your Shopify store, pick a ready-made drip and send from the same afternoon.

Beautiful templates

Handcrafted email templates designed for e-commerce, ready to customise in our visual designer.

AI drafts and subject lines

Our AI suggests subject lines and drafts whole emails from a short description, so you spend less time writing.

Cancel at any time

There are no annual contracts and nothing locking you in, so you can cancel whenever you like.

Switch from Klaviyo to SplashSend

Bring your people across from Klaviyo with who opted out and who bounced, and your segments become lists. We’ll help you get set up.